Jim Stengel: How to Build a Brand in 2016 and Beyond

Season 8 Episode 8 | 26m 31s | Video has closed captioning.

Author and marketing consultant Jim Stengel discusses how ideals drive business growth and branding.

Aired: 05/11/16

Rating: NR

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Problems Playing Video? | Closed Captioning

Conversations from Penn State is a local public television program presented by WPSU.

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